Creativity Company 

Day 153 Week 22 Q2 Saturday, June 3, 2023

The chief reason people stop doing creative things is because they no longer have an audience or a community.  A common example is that many students learn to play instruments in a school orchestra or band and become quite proficient. They no longer play those instruments within 10 or 20 years after graduation. 

The simple reason is most orchestra instruments can only play one note at a time, so they require an ensemble to operate in a useful framework. The two main instruments that survive graduation are piano and guitar because they are musically self-sufficient due to their polyphony.

To a lesser extent, the same holds true for artists and writers. When they no longer have assignments, an audience or a community to share their creative works with, they usually stop creating.  Inventors also need somebody to show their prototypes to. And entrepreneurs must practice making pitches to a friendly someone before presenting for real money or backing.

Essentially, many creative processes usually benefit from some sort of company. This is extremely critical if the expression is in any way related to the performing arts. Instead of going back to school or wishing you had a time machine to go back to when you had an audience, here is an alternative.

Expression Flywheel Salon Proposal

The expression flywheel salon is a safe, refined, intimate place where people are encouraged to express their creativity for between 5 and 20 minutes to permit at least a few people to present one or more expressions that can be live as well as previously recorded or written. Works-in-progress and completed works are also encouraged as gestation can benefit from feedback if desired.

Its primary purpose is for those expressing themselves to become more comfortable presenting themselves to a supportive and discerning audience comprised of others like themselves.

Audience Feedback is optional and at the request of the presenter.  If held on weekdays during the daytime, salon duration should optimally be no less than one hour and no more than two hours. If people want more time, evenings or weekends are easier to commit to.

If possible, a predictable default time,  day of the week and location is preferable to avoid multi-person scheduling efforts. Salon coherence requires periodicity between weekly and monthly for it to stick.  Location can float more easily than schedule if it is fairly local.

Although initially music-centric, the salon can easily include other kinds of media such as spoken word, video, drawing, paintings and other works of art or craft.

Expression flywheel salons can begin with as few as two or three people, operating as a musical buddy system, where two parties periodically check in on each other’s progress. Just knowing you are going to show someone else what you are up to on a regular basis provides motivation.